Another Incredible Weekend at the Outdoor Fair

Outdoor Fair 2025: Two Days We Won’t Forget

Some events leave you tired. Others leave you inspired.

Then there are weekends like the Outdoor Fair on 30 and 31 August 2025, where the energy, the people and the support remind you exactly why you started this journey.

From the moment the doors opened at SCAPE, the momentum never slowed. People kept flowing in, conversations continued, and the excitement stayed high throughout the day. Meanwhile, athletes, runners, hikers, families and long-time supporters stopped by our booth. As a result, the response to our sunglasses, especially the Carbon Fiber Series, was incredible.

Two Straight Days of Support and Two Sellouts

We always believed the Carbon Fiber lineup was something special. However, watching the reaction in real time confirmed it.

Queen of Hearts and I Make This Look Good sold out on both days of the fair.

In fact, we even had to rush fresh stock from the warehouse mid-event. Although unexpected, it was the kind of problem every brand hopes to have.

Seeing someone try on a pair, smile and confidently say “This is the one” is the moment every creator works toward.

Right After Turf Games: Two Weekends Back to Back

What made the Outdoor Fair even more meaningful was the timing. It happened immediately after Turf Games Singapore.

Two full-on weekends. Two setups. Two huge crowds.

Of course, we were tired. Nevertheless, the energy from the people we met kept us going.

Because of the community support across both weekends, we walked away feeling even more fired up for what comes next.

The Burpees Challenge: Competitive, Fun and Slightly Chaotic

One of the biggest highlights was our Aura Shades Burpees Challenge. What started as a simple idea quickly turned into a full-on spectacle.

Crowds gathered. Friends filmed. Meanwhile, strangers cheered for each other.

Participants gave it everything they had because bragging rights were on the line.

Some even tried coming back for another attempt. Unfortunately, the rule was clear: one try only.

That kind of playful chaos is exactly what we love creating.

Why This Weekend Meant So Much

• Two Carbon Fiber designs sold out on both days
• The booth stayed busy from start to finish
• The Burpees Challenge drew crowds instantly
• Returning supporters brought new friends
• The Aura community grew even stronger

Releasing New Designs Always Takes Courage

Launching something new always comes with nerves. After all, you hope people see what you see and feel what you felt during the creation process.

This weekend, however, gave us a clear answer.

Our designs are resonating.

Thanks to your feedback and reactions, we know we are moving in the right direction.

Old Friends, New Friends, Same Heart

Seeing familiar faces from Turf Games and past events meant a lot. At the same time, meeting new people from running groups, hiking circles and gym communities made the weekend even richer.

Today, they are more than customers. Instead, they are part of the growing Aura community.

Event by event, that community continues to expand.

We Must Be Doing Something Right

When people return with friends, cheer loudly at our booth and compete for the top spot in a burpee challenge, something special is happening.

Seeing someone light up while wearing a design we created makes every late night worth it.

Because of moments like these, the Outdoor Fair 2025 will always stay with us.

Keep a Lookout: Our Next Event Will Be Different

This is just the beginning.

If you enjoyed the Burpees Challenge and loved the energy, then keep your eyes on our next event.

We are planning something new. Something different. Something with a hold, literally.

Finally, thank you for the love and support.

Show Them What You Got.